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IAB Releases Redefining Media Types Standard for Public Comment

Markets PR Newswire By PR Newswire 09 Jul 2026 15:58 1 min read
IAB Releases Redefining Media Types Standard for Public Comment

New Framework, Developed in Partnership With IAB Tech Lab, Establishes Shared Definitions for Digital Video Formats Aligned with Viewer Experiences In Public Comment Until August 8 NEW YORK, July 9, 2026 /PRNewswire/ -- Interactive Advertising Bureau (IAB), the leading trade organization...

New Framework, Developed in Partnership With IAB Tech Lab, Establishes Shared Definitions for Digital Video Formats Aligned with Viewer Experiences In Public Comment Until August 8 NEW YORK, July 9, 2026 /PRNewswire/ -- Interactive Advertising Bureau (IAB), the leading trade organization...

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