X-LAB Doubles Down on Retail-First Strategy with Sports Basement, Launching Statewide Across California
LOS ANGELES, June 11, 2026 /PRNewswire/ -- X-LAB, the in-house performance brand of the world's largest bike maker XDS, today announced it is launching with Sports Basement, the California-based outdoor retailer known for its community-first culture, service expertise, and deep local...
LOS ANGELES, June 11, 2026 /PRNewswire/ -- X-LAB, the in-house performance brand of the world's largest bike maker XDS, today announced it is launching with Sports Basement, the California-based outdoor retailer known for its community-first culture, service expertise, and deep local...
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